To celebrate this weekend’s Las Vegas Formula 1® Grand Prix, Ferrari Trento is unveiling a custom, hand-painted bottle for the podium — a tribute to the vibrant energy of the city of Las Vegas.
The hand painted bottle’s bold, lively colors evoke the thrumming pulse of the city while the unconventional lettering signals the spontaneity of American street art.
Each of the top three finishers will receive a bottle, along with one for the constructor. A fifth bottle will be autographed by the top three drivers and auctioned off to benefit Keep Memory Alive, the fundraising arm for Cleveland Clinic’s Lou Ruvo Center for Brain Health, a specialized outpatient neurological center focused on the research, treatment and education of neurological diseases. The foundation aims to find, fund and facilitate the most effective and innovative research and caregiver programming for patients and their families battling diseases such as Alzheimer’s disease, Lewy body, frontotemporal and other dementias — Parkinson’s and Huntington’s disease, multiple system atrophy and other movement disorders, and multiple sclerosis.
The winner of this bottle will own a truly one-of-a-kind piece of Formula 1® memorabilia.
“We are truly grateful to Ferrari Trento for supporting our mission through this unique tribute to the Las Vegas Formula 1 Grand Prix,” says Larry Ruvo, Chairman and Founder of Keep Memory Alive. “This special bottle beautifully celebrates the spirit of Las Vegas while fueling hope for the patients and families impacted by neurological diseases.”
“These bottles have been handcrafted, making each piece special and a true representation of the unmistakable energy of Las Vegas,” says Matteo Lunelli, President and CEO of Ferrari Trento. “We are proud to support the Cleveland Clinic Lou Ruvo Center for Brain Health and Keep Memory Alive in its important work focused on the research, treatment, and education of neurological diseases.”
Last year, a signed Ferrari Trento podium Jeroboam, auctioned off on F1 Authentics after the Las Vegas Grand Prix, raised over $12,000 for Keep Memory Alive. Since its selection as the official toast of Formula 1® in 2021, Ferrari Trento has raised more than $175,000 for charitable organizations around the world through the donation of signed podium bottles.
Find Ferrari Trento’s luxurious mountain-grown sparkling wines near you here or visit this link for more information on how to bid on this stunning piece of art for a worthy cause.
